Business

Business

Entrepreneurial: How My Online Business Survived My Month-Long Hiatus!

How My Online Business Survived My Month-Long Hiatus

Welcome back for another installment of Entrepreneurial, my monthly journal entry chronicling my experience as an entrepreneur, my victories and failures each month, and the lessons learned along the way.

How my online business survived my month-long hiatus!

As some of you may already know, July was a big month for me and my husband because we bought our first home and then moved into it. Thanks to all of you who sent your congratulations and words of encouragement and support on this major life milestone of ours, we truly appreciate it! I know that I am incredibly blessed to run my own business and therefore, I alone am the sole manager of my time, so when my husband and I were preparing for the purchase of our home and the major project which was preparing it for our arrival and then moving into it, we decided that I was going to pull back from my business for a few weeks. Initially, this meant that I was still going to be working but that I would stop doing certain time consuming tasks (like filming for YouTube) in order to spend time on this event which was our #1 priority.

Quickly, however, that plan went out the window when, despite our best attempts to plan and manage the new home situation, unexpected issues and stress took my mind off of my business and kept me preoccupied with a litany of house related obligations. So, as it turns out, I ended up doing little to no work for my business in July, a very scary, but also incredibly necessary choice I had to make. I was of course worried that this would damage my business and my brand. Although I built my business to be a passive income producer in theory, I had never really left it alone to its own devices. So this was a big test for me and how well I had built my business to run without me.

The results of a month away from my work were pretty unexpected. My business still brought in a steady income, not the amount I usually earn each month, but about 1/3rd of it. Still enough for me to pay my bills and keep my head above water without having to dip into savings, and although with the major expense of the move, having my usual full income would have been great, I was pleased that things were running sustainably without me and that the time away didn’t cause a financial burden. In terms of my following, I was very pleased to see that after a hiatus of 6 weeks on YouTube, my channel was still growing at the same rate it had been and that my views were comparable to the same time frame last year. Even my blog traffic stayed consistent during this time which was great, and my Instagram, Twitter and Facebook following all grew at about the usually rate as well.

So, other than a dip in my income, it doesn’t appear that the month away did any damage to my brand, and I think I have some good solid reasons why!

#1. Having a backlog of high quality content kept my SEO and discoverability consistent so that new followers and customers were still flowing in. If you are a new business that doesn’t have much content built up on their platforms, I wouldn’t recommend taking an extended period of time off, but with hundreds of blog posts and hundreds more YouTube videos in my history means that there is lead generating content available at all times.

#2. Being transparent with my existing audience meant that everyone understood why I was gone and that I would be back! I really think this was a big reason my followers didn’t drop me during my time off and were actually excited for me to get back, because I let them know what was going on, why I was taking time off and when I would be back in business. I received many messages and emails during my time off expressing support and excitement for me and my husband, and sharing anticipation for me to come back with new content.

#3. Using social scheduling tools helped me to push out and promote existing content and products consistently, so that my accounts didn’t go completely dark. Although my Blog and YouTube weren’t being regularly updated, some of my other social feeds were, so my closest followers were still connecting with me and my content while I was gone and new followers were still able to find me, my content and my products!

#4. I regularly checked my email to remain connected and responsive to those who reached out. I’m a true believer that it’s very important to reply to your emails because for me, its a sign of respect that if someone spent the time to message me, I am going to spend the time to reply back, even if its just a short response. Although my email response rate was slower than normal, I did regularly check my email and reply as quickly as I could to customer service inquiries, questions and the outpouring of love I was receiving from my community!

So, that is my recap of July aka that time I took a month off and my business was still okay when I got back! I definitely learned a lot about life and business from the process of buying a home, moving and trying to manage my business in the process, which I will be sharing with you more in future posts and emails, so if you are not already subscribed to my newsletter, sign up here! Don’t forget to let me know how your July went, I can’t wait to catch up with you all over the next few days and weeks as I settle back into my work routines and start defining some new ones!

xoxo,

Alexis-Signature

Online Business

5 Reasons Snapchat isn’t Just for Teenagers Anymore

5 Reasons Snapchat isn't just for teenagers anymore

5 Reasons Snapchat isn’t just for teenagers anymore

Are you using Snapchat yet? Although I have had my Snapchat account for a while, it wasn’t until a little earlier this year that I really got into the platform. For a while, I, like everyone else, thought it was just a fad app for teenagers. That is what it seemed like, but now a few years and a bunch of hype later, the platform really seems to be exploding and you’d be surprised that it’s really shaping up to be a valuable entertainment and community building platform for adults and businesses alike. So, today I want to share with you the 5 reasons Snapchat isn’t just for teenagers anymore, and share some of my insights for why this platform is so popular and fun for businesses and adult users as well!

It’s like instant vlogging

Vlogging has seriously grown in popularity in the last few years thanks to YouTubers who took the concept of “follow me around” videos and turned it into it’s own genre of reality tv. But for as long as their has been vlogging, there have also been the struggle of vloggers to produce engaging content about their daily life quickly and easily. A whole sub market of goods has been developing to help people vlog, from selfie sticks to cameras with front facing LCD screens- vlogging is hard work and vloggers are always searching for new technology to make it easier. Well, enter Snapchat! A platform that gives you the ability to quickly capture video and images in real time to share with your following. It’s like the behind the scenes of the behind the scenes and for me personally, that is what I use snapchat for myself. I am not a daily vlogger, but with Snapchat, I can easily share snippets of my daily life with my followers. And more and more, the people I choose to watch on the platform are people who do the same!

Follow MissTrenchcoat on Snapchat!

Real time updates mean you can promote organically in real time

It terms of running a business, snapchat is also a great way to promote to your audience in real time. One of the most inauthentic parts of running a business and doing promotions is certainly the fact that everything needs to be done “ahead of time.” Promotions are prepackaged, emails are scheduled, posts are queued up. Nothing is left for that organic, in the moment reaction. Unless you use Snapchat! By building a following on Snapchat, you can tap into more organic promotion by sharing things as they happen in real time and optimizing your content for real life events. And since the content on the platform is on a timer, you can do things like run flash sales for a short window of time and by the time the promotion expires, so has your content!

Everyone from celebrities, to entrepreneurs to your favorite brands are using it

I remember back in 2014 when I first signed up for Snapchat myself, and even before that, the joke was that Snapchat was for teenagers to text each other funny/naughty/controversial things without the content being permanently out there for everyone to see or archived in some dark part of the internet to creep back up later and bite you in the butt! But now, it’s a fun platform where not only adults are enjoying and sharing, but we also see a variety of celebrities, entrepreneurs and brands active on the platform as well.

It gives your community personal access to you in a controlled environment

One of the things I love about Snapchat from a business standpoint is how it gives my audience instant access to me without me feeling like I’m putting too much information out there. My audience can send me snaps and ask me questions very easily through the app and get personal messages back from me that are part of a private conversation between the two of us. It’s easier than email because you are able to send just a short message or quick picture if you please, it’s better than twitter if you want to keep your conversation private, and it’s simpler than Facebook messaging because you don’t have to go through that whole platform to use it! I also like the fact that I can see who has viewed my snaps and who has taken a screenshot of them. It makes the whole process more transparent but also creates a private environment at the same time.

It’s pretty easy to use once you get the hang of it

Snapchat is a relatively easy platform to learn, as it really only allows you to do a few specific things. If you are interested in learning the platform for yourself, I created a whole video demonstration walking you through how to use the app if you are a beginner. Check that out below and make sure to follow me on Snapchat, my username is MissTrenchcoat of course!

So, will you be joining me on Snapchat or have you already joined the platform? I’d love to hear your experience with the app and if you have any questions, feel free to leave them in the comments below!

xoxo,

Alexis-Signature

Business

Entrepreneurial: Half Way There!

My Monthly Entrepreneurial Journal for June 2016
iPhone Case via Amazon

Welcome back for another installment of Entrepreneurial, my monthly journal entry chronicling my experience as an entrepreneur, my victories and failures each month, and the lessons learned along the way.

Half Way There!

It’s official Mid-Year and as an Entrepreneur or fellow business owner, we have a few housekeeping things to get in order! I find that now is the best time to take a moment to reflect on your business, projects and progress so far this year and make any necessary adjustments. In life and in business, I think too few of us try to push on and finish what we have started, even when its not working for us, and it takes a lot of courage to really stop and evaluate your progress to make sure you are still on the right track. For this installment of Entrepreneurial, I want to focus on getting your life and business tidy for the second half of the year!

The Mid-Year To Do List!

  1. The first thing you need to do right now as a business owner is go ahead and perform a Quarterly Business Review. If you forget the process, I have a whole video on the subject you can watch and follow along with your own review here!
  2. Take time to do a massive brain dump! I know you have too much on your mind right now, so give yourself a mental break and do a brain dump. If you aren’t sure of the process, here is a video I made on the subject for you to watch, and here is a link to a freebie in my shop- my Business Incompletion Triggers List! It’s great for helping you unload all those thoughts and plans that are leaving a permanent mark on your brain!
  3. Take time to Refresh and Review your life as well as your business! I recently announced my July free printable task list which is a Mid-Year Refresh and Review with 31 things to do in July to get your life in order and on track now that we are half way through the year. Go through this list and make sure to get yourself reset for the second half of 2016!

My June Highlight Reel!

  • If you haven’t heard yet, my husband and I are closing on our first home! It’s a very exciting time for us and I am looking forward to all the changes this summer is going to bring to our life.
  • I recently announced that I am taking a break from YouTube for the next few weeks to prepare for those major life changes that come with home ownership. If you want to hear more about it- watch this video.
  • I finally signed up for Edgar! If you haven’t heard about this wonderful content promotion tool, definitely check it out because it’s making my job and my assistant’s job, so much easier!
  • I’ve changed my planner up a bit and am moving away from my spiral planner that I DIY’d last year and back into a fully discbound system. What can I say? I’m digging the discs. I hope to be able to share the new set up upon my return to YouTube.

Okay, well, that is my update for June! If you are feeling blue about my YouTube break, don’t forget to follow me on SnapChat, my handle there is MissTrenchcoat and I try to snap most days sharing bits of my life and behind the scenes. I’d love for you to follow along with me there for my summer adventures!

xoxo,

Alexis-Signature

Online Business

Empire Building is on Sale!

Empire Building, my online business marketing program, is on sale for a limited time!

Empire Building is on Sale!

Are you ready to join Empire Building?

If you didn’t make it to my Free Live Webinar yesterday, you might have missed the news that my Empire Building Online Business Program is currently on sale through the end of the month! If you have been interested in the program, now is the perfect time to invest and get started because although Empire Building is available all year round, I rarely drop the price, but with summer break upon us, I thought this was the perfect time to give you all a little entrepreneurial kick in the butt. If you have been waiting to start your #sidehustle or make real progress on creating your own dream job, I’m here to tell you you’ll regret not starting TODAY! With Empire Building, you get a self-paced online business building program that teaches you everything you need to know to market your brand or business online, whether you want to become a professional blogger, start a serviced based business or even run an online shop! Empire Building is all about giving you the strategies and resources that you need to get your business up and running quickly and PROFITABLY! If this interests you, click here to read the details of the program!

Are you ready to start building your own dream job?

Of course, if you have any questions about what is included in the program or if Empire Building is the right approach for you, please feel free to send me an email and I’ll be more than happy to review your specific situation to see if you are a fit for my program. But if you’re ready to get started, take advantage of my sale pricing before it expires! Can’t wait to work with you inside the program!

xoxo,

Alexis-Signature

Business

How to Find Focus as a Multi-Passionate Entrepreneur

If you're a creative, multi-passionate entrepreneur, you know how hard it can be to focus on one project at a time! This simple strategy is how I find focus when my creativity is running wild!

How to Find Focus as a Multi-Passionate Entrepreneur

Today I want to talk to you about finding focus as a multi-passionate entrepreneur because this is a topic that is very near and dear to my heart. I do consider myself to be a multi-passionate entrepreneur. I’m someone who enjoys a wide variety of different creative endeavors and strives to fold them all together into my business. Things from writing and blogging to photography or videography and designing. There are so many different things I’m passionate about and I’ve been lucky enough to figure out a way to pull those all together into one business. Now this is also a really important topic to me because within my Empire Building Online Business Program, I work with a lot of business owners who consider themselves to be multi-passionate entrepreneurs as well. They’re either in a stage of business where they’re trying to start their business or they’ve already begun their business and they’re trying to figure out the next step, but because they’re multi-passionate and they have all these great ideas and creative visions, they have a hard time focusing on what they need to work on next. So, this is something that I deal with personally on a day-to-day basis. Not just by myself but with my clients as well. So, today I want to share a strategy that I use and recommend for anyone looking to find focus and who considers themselves to be a creative multi-passionate individual!

The first thing I want you to do if you are someone who has a lot of different ideas and you’re trying to determine what to work on first is to go ahead and write down all those ideas. Once you’ve written them all down I want you to go one step further and I want you to write down all the tasks and actions you currently have that pertain to that idea or to that product/project you want to create. Whatever this new endeavor is, I want you to write everything out that you already have thought about. All the plans don’t have to be solidified, they don’t have to be things you know you want to do, just ideas you’ve had that pertain to this concept. I want you to get it all out of your head and onto paper so we can sort through it.

Now, while you are writing out this list of ideas and putting together supporting ideas that will go with it, I want you to make sure you pay attention to two things. I want you to be able to identify why it is that you are interested in this project or in this concept specifically, and I want you to identify what your goals are for this project. What is it going to bring to your business? What is it going to do for you? Is this a new revenue opportunity? Is this a new promotional opportunity? How does this fit into your business? You need to be able to identify those two things- why is it something that is interesting to you and how does it fit in your business! These are very important questions that you’re going to want to answer because I cannot tell you the amount of times I have had an idea, rushed into working on it, didn’t ask myself the big-picture questions ahead of time, and by the time all the work was done I looked at the project I was working on and said to myself ‘I don’t actually think that this belongs in my business, I don’t really see where this fits.” It was just something that was exciting and I wanted to act on immediately, but I really didn’t think it through. I didn’t think about it’s place in my business and why it was important to me, so you want to make sure you have those two points clearly outlined for each of the projects that are currently vying for your attention.

The next thing I want you to do is take each one of those projects and rank them based on some very specific criteria. Number one, I want you to rank them based on which idea is the most fully formed. So what idea actually seems like you’ve been able to work through a lot of it already- which of these ideas do you think is the most fully formed and seems like a viable option? Number two, I want you to rank each idea based on which will be the easiest to execute on. Which idea has a quick turnaround time or you know needs the least amount of work? What idea can you get up and running quickly? I want you to go and think about that and rank your ideas based on this criteria as well. Now, the third and final criterial I want you to rank each idea for is how profitable or how easy it would be for you to generate income from this idea. Is this idea a new revenue source or just something promotional? The easier it is to make money from your idea, the higher up the rank it should be!

Once you have your ideas ranked by these three criteria, I want you to start identifying which ones seem to be the best ideas based on how you’ve ranked them. You’ll probably have some on your list that float to the top as good ideas, and then you will have some that fall to the bottom as less practical. Once you have eliminated the less practical ideas, and hopefully your list is down to a few solid contenders, do a gut check and determine which idea feels right for you to work on. Remember, you could theoretically have a page full of great ideas, but the point of this exercise isn’t to deter you from good ideas, rather, the point is to help you choose where to focus your time and energy next. You can always come back to this list and work on the next project once your first idea is complete, but the point is to find a single idea to focus on and complete because we can only do one thing at a time!

If running a focused business that draws on your strengths as a multi-passionate entrepreneur is a priority to you, I want to let you know about my upcoming Free Webinar on My 5 Pillar System for Building a Successful Online Business. I’ll be sharing the strategies I personally use as part of my Empire Building Online Business Program and giving you insights you can use immediately to start building your brand online. PLUS, I’ll be sharing a special limited timed offer for those of you interested in joining me in Empire Building, so you won’t want to miss this event!  

The 5 Pillar System to Building a Successful Online Business

Click here to reserve your spot for this informative FREE Live Webinar Training and to also access the replay and downloads! Hope to see you there live!

xoxo,

Alexis-Signature

Online Business

7 Foolproof Strategies for Growing a Follow on Any Platform

These 7 Strategies will help you establish and grow a following on ANY online platform!

7 Foolproof Strategies for Growing a Follow on Any Platform

There are a lot of platforms online these days and as much as I know it would be popular to teach in-depth on each one and exploit the secrets to grow a following with it, after evaluating many different platforms, I understand the real secret is that growing a following on any platform involves the exact same strategies.  Yep! Sorry to burst your bubble, but there are not specific secrets for each individual platform, if you want to grow a following on Twitter, it’s the same as growing a following on Instagram or YouTube or Tumbler! And the reason is clear, because people are the same no matter which platform they are using. Fundamentally speaking, the same things that draw attention, spark curiosity, and precipitate loyalty on one platform will work for them all, because they draw on human nature. So, today I’m going to share with you the seven foolproof strategies for growing your following on any platform so you can get to work growing a following on the platform of your choosing!

#1. Get clear on your branding and messaging

Whenever you start with an online platform, its important that you have your branding and messaging worked out to inform the types of content you will be sharing or creating on that platform as well as the specific audience you will be trying to attract. If you have a business or personal brand outside of this platform and this is going to be an extension of it, you will use that. If you don’t have anything else going on and this is going to be a fresh start, spend some time understanding what your goals are for the platforms, what you are trying to accomplish, why you want to accomplish it and how you plan to accomplish it. In terms of messaging, keep it simple. Have a clear, easy to understand purpose that you demonstrate through your content.

#2. Learn how to properly use the platform

You can’t expect to grow a following on a platform if you are using it wrong. That is to say, you are using it in a way that’s a departure from what people usually expect of that platform. Do your research, find out how the platform is used and then check out some of your favorite personalities or brands on the platform. Often times big brands or notable personalities are at the forefront of innovation for a platform, so check out what other big timers are doing and learn from their example what works and what doesn’t.

#3. Determine your perfect balance of content curation vs content creation

When it comes to most platforms, the content you share will either be your original work or content you have shared from others, which is commonly known as curated content. On most platforms, users will balance content curation and content creation, but their is no magic formula for a perfect balance. Some users have accounts that are all original, some have all curated and many mix both. Find what you are comfortable with and try to stick to it!

#4. Get on a consistent posting schedule

Speaking of sticking to what you are comfortable with, the same goes for your posting schedule. Unfortunately, there are no foolproof rules for when to post content to a specific platform for significant success. Yes, you can look up popular posting times and stick to those, but it doesn’t seem to make a significant difference for most people. What does make a difference however, is defining your posting schedule, the precise days and times you will be posting, and sticking to that consistently. Consistency breeds loyalty on all platforms, and the more loyal followers you have, the faster you will grow!

#5. Cater to a community on the platform

Although it’s great to be a niche brand, even the most unique are still a subset of some larger community online. Make sure you know what community your brand belongs to, and keep up with that community in terms of the trends in how they use the platform and by following or engaging with people in that community regularly. No need to become a copy or start obsessively following the trends, but understanding where your greater community is headed is a great way to stay on the same page with them, and if you can find a way to work the trends into your content in a way that’s natural to you- the more success you will have!

#6. Interact with others on the platform

On any platform, interaction will garner you respect a favor among your followers. Just like consistency, interaction, by replying to comments and also engaging independently with others in your community, will help to build loyalty. The best way to do this is to have a genuine interest in the platform you are using and to go to it, not just to post content but to also consume the content of others. When you really enjoy a platform and use it regularly, it shows, and your following will grow the more you go out and engage!

#7. Make sure your content is valuable

When it comes down to it, people will follow you on a platform if your content is valuable to them. Meaning that it gives them something they want, like information, inspiration, or entertainment. All valuable content online can be boiled down to one of those three buckets (information, inspiration or entertainment) and as long as you are sharing content that either gives people information they are looking for, makes them feel good or keeps them entertained, your following will grow!

Guess what? If you enjoyed this post, I bet you know someone else who will as well. Go ahead and let’s start acting on these strategies by doing some content curation by sharing this post on one of your platforms like Facebook or Twitter. Also, I’d love to hear your thoughts so leave me a comment down below and let me know which strategy you struggle with the most!

xoxo,

Alexis-Signature

Online Business

Check Out My Online Business Resource Guide!

Online Business Resource Guide

Getting started with your online business can be overwhelming to put it mildly. There is so much research that goes into starting a business, plus information you should know, key strategies to execute and a multitude of possible tools you could use to help make your vision a reality. So, to make this process a bit easier for you as a current or aspiring business owner, I have started a very special Online Business Resource Guide! Filled with the best content, advice, strategy and yes, tools upon tools that I personally use in my successful online business- you are going to want to get your hands on this resource and start digging into the material asap!

So, to make this resource guide as tech friendly and shareable as possible, I have gone ahead and turned it into its own Pinterest Board! Click here to access the Online Business Resource Guide Pinterest Board and make sure to follow board so that you can see all the new resources and content I add to it regularly. I want this to be a living, breathing resource guide that is continually updated with new information as I get it, and I thought a Pinterest Board would be the best method of delivery.

I do hope you enjoy the resource guide, and I can’t wait for you to dig into the content I have there for you to explore and learn as much about running a successful online business as possible- no matter what stage your business is currently in!

xoxo,

Alexis-Signature

Online Business

Welcome to the New American Dream

Welcome to the New American Dream: Work from Anywhere!

Welcome to the New American Dream

This is a post that I’ve wanted to write for a long time but just never found the right moment to share it. And of course, now that I say that I feel like I’ve just gone and over hyped it! I guess I should start by explaining that a few short weeks ago I hit what I consider to be a major milestone in my business. On May 20th 2016, I celebrated my 2 year anniversary of working for myself full time. It wasn’t the anniversary of my shop or my blog or youtube channel, it was the anniversary of the day that I stopped working for someone else and started working for myself full time. You may already know the story, I was working for a Fortune 50 company for over 5 years when I finally had my lightbulb moment and decided to work for myself. I won’t bore you with the details again, but for some time before that day I had really begun to feel like working for yourself or at least in a job that gives you ultimate locational freedom is the new American Dream.

This was a dream I was first introduced to when my mother married a man who worked full time from his home. It seemed like such a novel idea to me, using the internet to telecommute and having the freedom to work from anywhere, even if that was just your house. Now, although I thought telecommuting was the greatest idea ever from that point forward, I didn’t really understand how I would be able to make something like that happen for myself. My step father was, after all, a computer programmer, which I think is a profession that we often associate with men sitting behind big computer screens typing away in solitude. I wasn’t going to be a computer programmer, I knew that much, but I did have a great love for the internet and the possibilities it brought to my future career possibilities.

The next time I was introduced to the idea of this new American Dream, it came in the form of a best selling book that I was eager to read. The 4 Hour Work Week by Tim Ferris, with the very intriguing subtitle, Escape 9-5, Live Anywhere and Join the New Rich. Well, doesn’t that sound like something! In Ferris’ book he went on to explain this new American Dream through examples of work from home employees who negotiated their schedules and business owners who put in place systems to give them more time freedom. It all made sense to me, although again, I wouldn’t understand how to execute on this concept myself for another 4 years, but the seed was firmly planted and as they say flowers only bloom where seeds are plated. And watered. And weeded.

Well, you know where this story is going and of course four years later after much watering and weeding, this idea of the new American Dream blossomed for my own life. But the story doesn’t end there. Now, two years later, much more watering and weeding and planting has been necessary for me to keep my new American Dream alive. It’s not enough that I made it happen for myself, I have now shifted my focus on how to keep my dream happening, how to keep my business going and how to make sure I continue to live my dream.

If this idea of the new American Dream is something you are also casing but having a hard time making a reality for yourself, I want to let you know, YOU ARE NOT ALONE! It took me years to figure out what I was doing and make it work before I hit the eject button on corporate 9-5 and started living the dream. And I want to give you a little heads up that next week, I’ll be announcing something you won’t want to miss. It’s something I have planned to help you water and weed the seeds of entrepreneurship that you have already planted in your own mind. If you don’t want to miss it, make sure you are on my list by signing up below and you’ll be one of the first to know!

SIGN UP HERE!

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xoxo,

Alexis-Signature

Business

Entrepreneurial: Time Flies When You’re Productive

Entrepreneurial: Time Flies When You’re Productive

Welcome back for another installment of Entrepreneurial, my monthly journal entry chronicling my experience as an entrepreneur, my victories and failures each month, and the lessons learned along the way.

Time Flies When You’re Productive

As I sit here writing this I honestly can’t believe that May is nearly over. For most of the month, I thought it was still April. This was my own fault because I forgot to change over some calendars in my office and without “seeing” that it was May, my brain kept thinking it was April. Ugh! But May was a really wonderful month for as much of it as I can remember. It’s been something of a blur for me and I think that’s because I have been super productive this month! Like I mentioned last month, I finally have my routines in order and because of that I was able to get myself a week ahead on my work. So although this post is being published on May 31st, it’s being written on the 23rd!  Same goes for my YouTube videos which are also filmed and scheduled a full week in advance. Being ahead of your work is a great feeling and I attribute all this productivity and success to my established routines.

What I Didn’t Do!

1. I didn’t work on any new products. Instead I knocked out a few project that have been lingering on my to do list for a while. Things like sales pages and FAQs for my shop. Little odds and ends that didn’t take a long time to complete, but just kept being

2. Skimp on self care. Self care has been a major part of my new routine. Nearly every night I do something for myself and spend quite time reading or listening to podcasts. It feels so luxurious to be able to pamper myself and I’m glad I am putting myself first for the first time in a while!

3. Waste time on social media. Because I have been executing on my new routine consistently, I have found that I end up wasting less time on social media. Before, I might have spent a few hours checking Instagram or YouTube, but recently, I have seriously cut back and its given me more time for myself and my business.

What I Did Do!

1. Got my Twitter under control. This is thanks to my assistant who has been managing my tweets not really me, but getting my twitter under control has been a major task on my to-do list for over a year. It’s great to be able to check that off now that there is a system in place.

2. Planned out some great promotions. This month I ran a special promotion for my email subscribers that I think was a great success. I also spent a good amount of time outlining a major promotion that will be going on in the next few weeks.

3. A few secret things I can’t mention yet. Most of this month was focused on a major project that I can’t wait to announce but can’t really talk about right now. Don’t worry, you will hear about it once its good to go and I’m super excited for all the great content and behind the scenes I will be able to share with you!

What I Learned!

1. Routines really work. Once I got my routines under control in April, I was able to make major progress in May with my work. I love waking up knowing exactly what I am going to do for the day and then finishing my work and tasks in time to relax, enjoy dinner and have

2. Trust the process. This isn’t something I just learned, instead it’s something that I knew and had to remind myself a lot this month. Sometimes I work on a project or a piece of content and don’t see it doing very well, but then I step back and see the overall progress and realize that things are moving in the right direction. It’s so important to trust the process and remember that individual events or results all add up to overall progress.

3. My shortcomings. Now that I am on a schedule and executing on my routines I find that I am seeing myself and my flaws much more clearly. I don’t mean this in a negative or demeaning way, instead, I feel like in getting myself on track I am seeing the truth about my shortcomings that I use to explain away or make excuses for. It was easy to ignore a specific problem I was having and chalk it up to being stressed or overworked or too busy, but now that I have my schedule in order I see that I am really the cause of my problem. Obviously this is something I’m going to file under my own personal development and will have to think about and make a plan to correct if I want to see my problems solved but its definitely something worth noting and I hope my insight can help you as well!

I hope you enjoyed this installment of Entrepreneurial and perhaps picked up some new insight or a strategy you didn’t think of before. I’d love to hear how your month went, so please let me know what you learned by leaving me a comment down below!

xoxo,

Alexis-Signature