your passion turned into an easy, profitable online BUSINESS!

You are just weeks away from getting your brand online, your content planned, community growing and income flowing!

Does any of this sound familiar?

→You have been thinking about and planning out your dream business for a while now, but you have not yet taken any significant action to make it a reality.

→ You see and follow lots of other online businesses and often think to yourself “I could do that” and “I’ll start a business, someday…” But, the days pass with little to show for your daydreaming.

→ I know some of you have even tried to take action in the past and become overwhelmed with all the pieces that go into starting and running a business, giving up before you truly got your idea off the ground.

→ And there are even a few of you who have started. Who have been trying for years. Several iterations of your dream business have come and gone and you just can’t get anything moving in the right direction.

I get it!

There is a lot of information out there on how to start a business, what tools to use, what type of content you need to create, how exactly you should sell and it's completely overwhelming!

So, let me help simplify it all for you so you can create an intentional and sustainable online business.

If you struggle to answer these very common online business conundrums, EMPIRE BUILDING is the right program for you!

What the heck is a brand? How do I know what to name my business? How do I decide on my brand elements and does what I choose really matter? Does my business need to be my name or something else?

What should my online platforms be? Do I need to blog? Should I have a YouTube channel? How the heck do I even use Instagram? Do I have to use everything all at once and how often do I need to post?

How do I start growing a community online when I am starting from zero? What content do I need to post to attract my ideal customer? What is the secret to growing and building an awesome, engaged fanbase online?

I have no clue how to sell and I am afraid of coming off too salesy. How do I promote my products or services online the right way so that people see it and want to buy? How do I know if my audience even wants what I am selling? What is market research and how is it done?

How do I even start making money online? What does it mean to have multiple streams of income? What is this whole passive income thing Alexis always talks about? How do I make money if all I have is a blog and I don’t sell my own products or services?

How do I properly form a business? How do I set business goals when I am just starting out and have no clue what to expect? Am I supposed to do everything myself or hire a VA/team? What are all the little systems I need to be aware of to ensure my business is running properly?

What if you could...

Design the business that worked for you, played to your strengths, skills and interests and most of all just felt easy, fun and fulfilling?

My philosophy is this: Business does NOT need to be hard, but by all means we humans can make it hard if we want to! Since going full time for my business in 2014 I have chosen to let it be easy, let it be fun and not to overcomplicate it.

You can do it too! Let me show you how to create an easy, streamlined business with an ever growing community of awesome fans ready and willing to purchase your products and services.

Introducing

empire building on demand

Empire Building is an on-demand, work at your own pace, online business and digital marketing course created to equip current or aspiring female entrepreneurs with the strategies and resources to figure out their passion and develop an easy business plan for selling or promoting their business online!

Here's what you'll get

THE SIX MODULES OF EMPIRE BUILDING

Module #1: BRANDING

Creating a cohesive brand to attract your ideal audience and stand out from the crowd

KEY RESULTS

✔︎ Choose the right name for your business

✔︎ Secure your brand and business digital properties

✔︎ Use design principles to craft your brand so that it attracts the right people who can’t wait to buy from you

Module #2 COMMUNICATION

Choose exactly which platforms to use and how to use each strategically

KEY RESULTS

✔︎ Select the right online communication platforms for your business

✔︎ Learn how to increase the SEO of your content and platforms

✔︎ Develop the best content ideas to attract your ideal customer

Module #3: COMMUNITY

Creating a community around your brand that effectively turns fans into paying customers

KEY RESULTS

✔︎ Define and identify your ideal customer and target audience

✔︎ Craft your brand messaging to strategically target your ideal customers

✔︎ Learn how to transform your fans into superfans who help you spread the word about your brand and become paying customers for life

Module #4: MARKETING

Spread the word about your brand and business through low or no cost marketing that you can do yourself

KEY RESULTS

✔︎ Create web ads for your content, brand and products

✔︎ Perform market research to better understand the products and services your audience needs

✔︎ Develop a marketing calendar to use content marketing to grow your influence and brand while effectively selling at the same time

Module #5: INCOME

Develop products and/or services based on your business goals and diversify your income stream to increase profits

KEY RESULTS

✔︎ Identify and develop the business model for your business to start earning income

✔︎ Add different income streams to your business, including passive income, to increase profits

✔︎ Develop effective plans and projects to grow your business strategically over time

Module #6: BUSINESS ADMINISTRATION

Learn the essential processes of building, organizing and running a legitimate and successful online business

KEY RESULTS

✔︎ Set business goals and create plans to achieve them

✔︎ Manage business finances to clearly understand your business income and expenses

✔︎ Create systems for your business to help you save time and to properly manage your team

Over $2,000 worth of bonuses

BONUS #1

BLOGGING MASTERCLASS

Learn how to use a blog to attract your ideal customer and use content marketing to earn a diversified stream of income for your business.
($297 Value)

BONUS #2

Youtube MASTERCLASS

Create a YouTube channel that becomes a marketing powerhouse for your business. I'm sharing my best tips and advice to grow and monetize a YouTube channel from my decade plus of experience using the platform. You don't need a million followers to earn a full time income from the platform- let me show you how in this exclusive video masterclass.
($297 Value)

BONUS #3

Short form video MASTERCLASS

Short form video has taken over the web in the last few years. With platforms like Instagram and TikTok leading the way with viral content, it's important that you understand how to create the best short form video content for your business if you want to generate a following via social media. Let me teach you exactly how to plan and create the best short form video content to grow your business and make sales!
($297 Value)

BONUS #4

PLANNING EFFECTIVE MARKETING CAMPAIGNS MASTERCLASS

Marketing is an essential skill that every business owner should master. With all the options for digital marketing out there, it becomes confusing to understand how to put all your marketing efforts together so they create an effective campaign to grow brand awareness, increase your follower count and convert your audience to paying customers.
($297 Value)

BONUS #5

PLANNING FOR A SUCCESSFUL HOLIDAY PROMOTION

Q4 is the highest grossing sales period for most businesses. In order to take advantage of this optimism sales season, let me show you how to plan and create a successful holiday promotion. This class applies whether or not you sell your own products- let me show you how to cash in on Q4!
($297 Value)

BONUS #6

Styled Photography Workshop

An introduction to Style Stock Photography. Learn to create your own library of styled photos that you can use across your brand and business to attract, build and convert your ideal audience.
($297 Value)

BONUS #7

CEO Strategy Planner

My BEST-SELLING Business Planning Tool, the CEO Strategy Planner is designed to help you create your ideal Creative Business Plan and break your annual business goals into manageable daily actions!
($75 Value)

BONUS #8

Guided journaling

For each of the 6 modules of the EMPIRE BUILDING Course, I have developed a dedicated set of guided journaling prompts and affirmations intended to help you get in touch with your true desires and vision for your business!
($222 Value)

“I took the Empire Building course last year thinking I was just going to use it to work on my existing bookkeeping business.  BUT while going through the exercises, I broke through some limiting beliefs and decided on a new business to start in conjunction with my existing business.  Going through the weekly classes I picked my website name, started setting up my website and even wrote my first ever blogpost! My new business, Finance for Freelance, is still a work in progress.  But that’s okay! I worked out my business plan so that I would have a product to sell by the end of this year. The amazing thing about the whole experience was that I thought I was too old to start something new and I thought my days of getting up excited about the day were over. But not true! 
 
Thank you Alexis for giving 200% to this course and your students.”
 
– CAROL, OWNER OF CALCULATIONS BOOKKEEPING SERVICE + FINANCE FOR FREELANCERS

JOIN TODAY TO SECURE LIFETIME ACCESS TO EMPIRE BUILDING + ALL THE AMAZING BONUSES

REMEMBER: You have instant on-demand access to Empire Building as soon as you enroll, so you can start working on your business immediately!

This is for you if...

This is not for you if...

“I have been a certified aromatherapist teaching live workshops for over 10 years and although I was confident about what I teach, transitioning into the online business world was very stressful and I was beginning to think that maybe teaching virtually was not for me. I love Alexis’ planning style and the way she manages her online business and youtube channel, so I knew I would love her Empire Building course. Sure enough, this course over-delivered! It is packed with all of the information I needed to start creating my online course, all in one place. No more late nights searching the web looking for answers on what apps and online platforms to use in my business. I now have clarity about who I am serving online, how to connect with my community and what products and offers my audience wants to see from me. The best part was knowing that I was not alone on my entrepreneurial journey because I had Alexis’ valuable input and feedback whenever I had a question.”

– BETTY TORRES, OWNER OF POETIC POTIONS

HI! I'M ALEXIS IF WE HAVEN'T MET

Imagine that smart, funny and super successful friend who is always sharing the most life-changing business tips and time management hacks. The one everyone goes to for advice because she just makes life look so effortless. Yea, that’s me, and I’m your new on-demand bestie ready to help you get your life & business organized!

If you are not familiar with my story, I was a once upon a time sales and marketing manager for a Fortune 50 company that left my corporate 9 to 5 to start my own business designing productivity and business tools, classes and courses in 2014.

For the last 6+ years I’ve grown my business into a 6-figure passive income generator, using nothing but great content and social media marketing. I have a following of over 150,000 awesome business and productivity buddies via my blog, YouTube, Instagram and Email List and I am so glad to be connecting with you for this amazing opportunity to help you grow your own business online!

WHAT IS THE INVESTMENT?

ALL IN THE COMPLETE VALUE OF THE COURSE IS

$1,444

BUT I TRULY FEEL CALLED TO MAKE THIS AN OPPORTUNITY ACCESSIBLE TO AN AMAZING GROUP OF WOMEN WHO ARE WILLING TO WORK ON THEIR DREAM IF GIVEN THE CHANCE.

SO, I’M OFFERING THIS EXPERIENCE AT AN OVER 80% DISCOUNT!

JOIN NOW FOR 1 EASY PAYMENT OF $555

YOU DO NOT WANT TO MISS OUT ON THIS EXPERIENCE!

 

ENROLL IN EMPIRE BUILDING TODAY!

THE ONLINE BUSINESS OF YOUR DREAMS IS WAITING FOR YOU TO

“Empire Building is really a step by step roadmap to launching and running an online business. The modules are complete without being overwhelming, and Alexis was quick to help with any questions I had.  Over the course of the program I was able to build and launch a new website, clarify my message, create a content plan, and really build the foundation for my business going forward. Alexis also provided so many extra resources and worksheets that I know I’ll be referring back to the trainings for a long time to come. I’d highly recommend Empire Builders to anyone who wants to launch or grow an online business, and needs help creating a plan to do it.”

– LAURA, OWNER OF PINK MOUSE PLANNER SHOP

Frequently Asked Questions

I can’t wait to get started with you! When you are ready to enroll, click any one of the ENROLL NOW buttons on this page to be transferred to the product page for this course in my shop. Simply add the product to cart as you would on any e-commerce website, and then checkout from the cart page. 

Upon checkout you will be sent to complete payment via Paypal or Stripe. If you have a Paypal account, you can use that method to pay, or, there is a place on the checkout page to enter your credit card information.

Once the payment processes, you will be automatically redirected back to my shop where you can download the Welcome Letter PDF with instructions for registering for the course website. If you click off before you get to your download, don’t worry, you will also receive an email invoice from the shop that includes a link to download the PDF Welcome Letter again! Of course, if you have any issues, you can always email me for support directly via alexis@strangecharmed.com

Right now, Empire Building is being offered in its on-demand format. Meaning you can get started today and work on the course at your own pace. All the video lectures are ready for you to complete in whatever order you would prefer. Feel free to ask questions in the comments of each module page and I will be happy to provide you support or clarity to help you make the most of the information you are learning so you can put it into action asap!

When you enroll in the on-demand option of Empire Building, you will get a year of email support from me. Meaning that you can send me emails with questions as much as needed during that time and I will be there to answer your questions, provide clarity and insight, or find you any unique resources you may need for your business that are not already part of the program.

Additionally, within the Empire Building modules, you can ask questions pertaining to a specific module directly on the website and I am always monitoring those comments and replying as well.

Once you are a student of mine, I consider you my student for life, and I often go above and beyond to help those who are an invested part of my community!

Yes! You are absolutely right that the online space is always evolving, and I keep that in mind with Empire Building which is why I have recently updated the content of the course in the fall of 2020. Outside of this live session, I also add new resources to the course as often as necessary and you are never charged extra for the updates. 

Keep in mind, however, that although platforms may change, the business strategy behind how and why we use it to reach our audience doesn’t change because at the other end of the screen is always a real human person with the same wants, needs, struggles and motivations.

But, yes, I keep the course current and want to ensure you have everything you need to stay up to date with the latest technology, strategy etc.

EMPIRE BUILDING has it’s own dedicated course website that you will register for access to. Upon registration, you will find that the existing 6 modules of the course are available for you to watch and the current class materials are available for download, as well as all your bonuses.

Yes, of course! You will have ongoing access to the course for life, including the videos, downloads and any homework or additional resources.

Empire Building is a completely on-demand, work at your own pace course, so you can start whenever is convenient to you and take as long as you need to work through the program, and come back to whatever resources you need!

Due to the nature of Empire Building as a digital course, I do not offer refunds or guarantees. Online business success is a matter of strategy and effort, and although Empire Building supplies the strategy, it’s up to you to put in the effort and do the work to create the business and life you want. 

That being said, customer satisfaction is of the utmost importance to me, so if you are experiencing any unforeseen issues, please let me know immediately and I will do everything I can to make sure you are satisfied with your purchase and having your needs met. 

“There are so many courses about creating courses or products, however very few actually are courses about creating a business.  Sometimes we don’t know what we don’t know, until someone helps us to see a glimpse behind the curtain of what we don’t know.  I wish I had Empire Building before I “needed to have it.” I believe that what we need comes to us when we need it, and Empire Building came at just the time I needed to help me to see and start fresh.  In so many ways to understand why a business “fails,” is as important as knowing how it succeeds. Empire Building can catch you either way.”

– VIOLA STUCKEY, OWNER OF MY HAPPI PLACE

DON'T LET ANOTHER DAY, WEEK, MONTH OR YEAR GO BY WITHOUT STARTING THE ONLINE BUSINESS YOU HAVE BEEN DREAMING OF!

6 MODULES ON ONLINE BUSINESS AND DIGITAL MARKETING, LIFETIME ACCESS TO EMPIRE BUILDING AND ALL THOSE BONUSES

SOUNDS LIKE A VERY WISE BUSINESS DECISION TO ME!

© CHARMED MEDIA ENTERPRISES, LLC.  |  ALEXIS GIOSTRA AKA @MISSTRENCHCOAT