How to Build, Grow & Retain a Community Online!

When it comes to online business, everyone wants to know the secret of finding success online. For some people, that success means more views on their site and social media platforms, for others it means making more money for their business, and of course, some people really want both! The key to success online isn’t some secret, it’s truly just a simple combination of a few key actions that do require a lot of time, work and dedication. I know when it comes to online businesses it seems like a lot of people are finding a lot of success with very little effort, but the truth is, you just don’t see the effort because the online space blurs those lines. So, if you are really ready to get more eyes on your work, and make more money for your business and you are ready and willing to do the work, here are the three tips you need to know!

1.  Get Clear on Your Message

The online business marketplace is so saturated that it can seem overwhelming to try to communicate what makes your business different from all the others. People, including business owners, often get distracted online by the latest and greatest trends, products and niche markets, and because of this, often times, this muddies up the water and can lead even the most seasoned online entrepreneur down multiple wrong paths. To help you keep your messaging crystal clear, I suggest formally writing out a Manifesto or Mission Statement for your business. Include in this message, the specifics of your business and try to focus on what makes you unique even in a saturated marketplace. Then, when it comes to making decisions for the direction you want to take your business or opportunities that you want to get involved with, you have something of a roadmap to help you make critical business decisions. If opportunities and developments are in line with your manifesto, jump on them! If not, this document makes it super easy for you to pass, and feel a sense of confidence that you made the right decision for your business.

Get Clear on your Messaging!

2. Create Dynamic Content

A picture here and a quote there does not equal dynamic regular content. Think about the types of content that you yourself enjoy online from your favorite online business or brand, I bet it looks polished, well thought out and really adds value to your experience with that brand. Yep, a lot of work went into that content, and nope, their is no way around it, you will need to get to work too if you want your content to be on par with the best of the best! Now, if this seems overwhelming to you, don’t worry, I’m not saying you need to create this awesome dynamic content every single day. Start small with one solid piece of content per week and work up at a comfortable pace. You don’t need to become a superstar overnight, although, I will say, the more high quality content you create on a regular basis, the quicker your rise will be, but pace yourself. As long as what you put out is on point, you can set goals for yourself and your business to grow into creating more regular content.

3. Interact with Your Community

The fastest way to get more views and sales for your business is to start making friends online! Interacting regularly with the audience you have will go a long way to get you repeat customers and regular audience members. Always keep your community at the forefront of your mind, because without them, you are seriously nothing. As you grow, find ways to engage and reward your followers, giving them incentives to be active members of your community, because the more active your followers are, the more growth you will experience. Your followers aren’t just there on your site cheering you on, they are most likely talking about you all around town, so be kind, available and supportive of them and it will go a long way!

Try this helpful resource!

So, that’s simple right? Like I said, no secret’s here, just good old fashioned hard work and these 3 key tips you need to know! As promised, I also have 1 really great resource for you if you want to learn more about these tips and so much more to help your business grow through active engagement of your audience. This week the third workbook in my Empire Building Program launched on the topic of Community Building and in it, I discuss these three tips plus even more strategies for finding, growing and retaining an audience of dedicated fans and customers. So, if you want to learn more about this topic and help give your business an edge online, I would highly recommend this resource! Of course, if you want even more help and guidance from me on creating a successful online business using my strategies and techniques, feel free to check out my Empire Building Path’s as well, where you can get either one-on-one or group coaching with me, plus access to all the workbooks in the series!

I’d love to hear what you think about these tips and how you make use of them in your own business or blog! Feel free to leave me a comment or drop me a line on Twitter or Instagram! I’d love to know how your business is doing, and how I could help you achieve more of your goals!

xoxo,

Alexis-Signature

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