As a blogger, I use Google Analytics religiously to help me keep track of my site’s metrics. Google Analytics is pretty much the industry standard for website statistics and it’s a free web application that you can set up for your own site via google. Now, as much as I love learning about my site’s traffic, my readers and their behavior on my site via the web app, I really wanted an iPhone app that would help me to keep an eye on my metrics as well. Enter the Google Analytics app! This application was made by Google and works in real-time giving you up to date information about your site, your visitors and all other key data and metrics for your site! The best part is that the app is currently available for free on the iTunes App Store. I have researched a few different analytic tracking apps that work with your Google account, however, many are not free and are obviously not made my Google, and I prefer to go to the source to ensure my information is accurate! I know an analytics tracking app may seem like a weird app to be obsessed with, and if you’re not a blogger or website owner I know this may seem a little nutty, but here are three big reasons why I love my Google Analytics app and why you should too if you are a blogger or online business owner!
1. I can get real-time visitor information: Throughout my day I love to check my Google Analytics app to see how many live visitors are on my site. I know it many not seem like an important piece of information to have, but it’s a way for me to keep an eye on how different forms of advertising and/or how my interaction with my community reflects in real-time to conversions on my site.
2. I always have up to date analytics data: Since my business as an online entrepreneur means I am on call 24/7, It’s great to have mobile access to my site stats no matter where I am. The Google Analytics app gives me access to all the important information I may need to share with important advertisers or sponsors, even when I am on the go.
3. It helps me with forward planning at all hours of the day (or night): Again, as an online entrepreneur, my schedule can sometimes be a little erratic. I often find myself waking up in the middle of the night with ideas and thoughts for my site and shop, and use my iPhone to do some light note taking so that I don’t wake up my husband (or my puppy)! Having my analytics in an app helps my late night brainstorming sessions without having to fumble around with my laptop in bed!
So, like I said, if you don’t run your own website, this application clearly doesn’t apply to you and my love for it may seem a little strange! However, if you are a blogger or do run your own shop or website, I highly recommend this app to help you get a handle on your own site and traffic! Analytics can tell you so much if you know what you are looking for, and I could probably write an entire post on that subject alone (let me know in the comments if that’s something you would like me to do)! In the meantime, definitely get yourself set up with Google Analytics for your site if you aren’t already, and make sure to download this companion app for your iPhone to get you started on the road to success with your site!
xoxo,
I’m glad I’m not the only one who checks their stats throughout the day! I use WordPress.com, and so I use their analytics program to keep track of everything, but it does the job. I like being able to see, quick and at a glance, where my traffic is coming from! Very handy!
Yep! I’m a bit of a nut, but its important to me! Glad I’m not alone!!
I would love ANY type of help with Google Analytics 🙂